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When submitting an add-on, the options on the Properties page help determine the behavior of your add-on when offered to customers.
Product type
Your product type is selected when you first create the add-on. The product type you selected is displayed here, but you can't change it.
Tip
If you haven't published the add-on, you can delete the submission and start again if you want to choose a different product type.
The fields you see on this page will vary, depending on the product type of your add-on.
Product lifetime
If you selected Durable for your product type, Product lifetime is shown here. The default Product lifetime for a durable add-on is Forever, which means the add-on never expires. If you prefer, you can change the Product lifetime so that the add-on expires after a set duration (with options from 1-365 days).
Quantity
If you selected Store-managed consumable for your product type, Quantity is shown here. You'll need to enter a number between 1 and 1000000. This quantity will be granted to the customer when they acquire your add-on, and the Store will track the balance as the app reports the customer’s consumption of the add-on.
Subscription period
If you selected Subscription for your product type, Subscription period is shown here. Select an option to specify how frequently a customer will be charged for the subscription. The default option is Monthly, but you can also select 3 months, 6 months, Annually, or 24 months.
Important
After your add-on is published, you can't change your Subscription period selection.
Free trial
If you selected Subscription for your product type, Free trial is also shown here. The default option is No free trial. If you prefer, you can let customers use the add-on for free for a set period of time (either 1 week or 1 month).
Important
After your add-on is published, you can't change your Free trial selection.
Content type
Regardless of your add-on's product type, you'll need to indicate the type of content you're offering. For most add-ons, the content type should be Electronic software download. If another option from the list describes your add-on better (for example, if you are offering a music download or an e-book), select that option instead.
These are the possible options for an add-on's content type:
- Electronic software download
- Electronic books
- Electronic magazine single issue
- Electronic newspaper single issue
- Music download
- Music streaming
- Online data storage/services
- Software as a service
- Video download
- Video streaming
Privacy policy
You are responsible for ensuring your app add-on complies with privacy laws and regulations, and for providing a valid privacy policy URL here if required.
In this section, you must indicate whether or not your app accesses, collects, or transmits any personal information. If you answer Yes, a privacy policy URL is required. Otherwise, it is optional (though if we determine that your app requires a privacy policy, and you have not provided one, your submission may fail certification).
Note
If we detect that your packages declare capabilities that could allow personal information to be accessed, transmitted, or collected, we will mark this question as Yes, and you will be required to enter a privacy policy URL.
To help you determine if your app requires a privacy policy, review the App Developer Agreement and the Microsoft Store Policies.
Note
Microsoft doesn't provide a default privacy policy for your app. Likewise, your app is not covered by any Microsoft privacy policy.
Website
Enter the URL of the web page for your app. This URL must point to a page on your own website, not your app's web listing in the Store. This field is optional, but recommended.
Support contact info
Enter the URL of the web page where your customers can go for support with your app, or an email address that customers can contact for support. We recommend including this info for all submissions, so that your customers know how to get support if they need it. Note that Microsoft does not provide your customers with support for your app.
Important
The Support contact info field is required if your app or game is available on Xbox. Otherwise, it is optional (but recommended).
Phone number and address info
Enter your phone number, address, apartment/suite, city, state/province, country, and postal code so customers can contact you in case of any concern or dispute.
Important
Businesses / Company accounts offering products in France market need to ensure to provide this info for compliance with France Consumer Protection Laws and Regulations 2023 - 2024. This is optional for individual developers.
Additional properties
These fields are optional for all types of add-ons.
Keywords
You have the option to provide up to ten keywords of up to 30 characters each for each add-on you submit. Your app can then query for add-ons that match these words. This feature lets you build screens in your app that can load add-ons without you having to directly specify the product ID in your app's code. You can then change the add-on's keywords anytime, without having to make code changes in your app or submit the app again.
To query this field, use the StoreProduct.Keywords property in the Windows.Services.Store namespace. (Or, if you're using the Windows.ApplicationModel.Store namespace, use the ProductListing.Keywords property.)
Custom developer data
You can enter up to 3000 characters into the Custom developer data field (formerly called Tag) to provide extra context for your in-app product. Most often, this is in the form of an XML string, but you can enter anything you'd like in this field. Your app can then query this field to read its content (although the app can't edit the data and pass the changes back.)
For example, let’s say you have a game, and you’re selling an add-on which allows the customer to access additional levels. Using the Custom developer data field, the app can query to see which levels are available when a customer owns this add-on. You could adjust the value at any time (in this case, the levels which are included), without having to make code changes in your app or submit the app again, by updating the info in the add-on's Custom developer data field and then publishing an updated submission for the add-on.
To query this field, use the StoreSku.CustomDeveloperData property in the Windows.Services.Store namespace. (Or, if you're using the Windows.ApplicationModel.Store namespace, use the ProductListing.Tag property.)
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