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| Enabled for | Public preview | General availability |
|---|---|---|
| Admins, makers, marketers, or analysts, automatically | - | 
Oct 3, 2025 |
Business value
The Customer Insights - Data export functionality gives your organization significant business value. With this functionality, you can easily send your customer data to external platforms like Google Ads, Facebook Ads, Snapchat, LinkedIn Ads, or use SFTP (Secure File Transfer Protocol) to share data with downstream activation platforms. When you use the rich customer insights created in Customer Insights - Data, you can drive targeted marketing and advertising campaigns, perform analytics on almost any platform, optimize ad spending, and improve customer engagement.
Feature details
The following export connectors will be available in this release:
- Facebook Ads
- Google Ads
- Secure FTP (SFTP)
- Snapchat
Scenarios:
Sarah has unified the customer data and created segments to target customers with a high lifetime value. Sarah wants to target this audience with ads on Google and Facebook, so she exports the audience to Google and Facebook where she configures her online campaign.
Mark is an admin managing the Customer Insights - Data environment. Mark's team wants to create Power BI reports based on changes in segment membership for key segments. To do this, they can now export segment data to their Azure Data Lake Storage account. Once the data is in Azure Data Lake, they can easily create Power BI reports and perform other business-critical operations. Exporting to their own Azure Data Lake also provides the flexibility to reshape the data to meet specific business needs and integrate it into other workflows powered by their Azure data estate.
Geographic areas
Visit the Explore Feature Geography report for Microsoft Azure areas where this feature is planned or available.
Language availability
Visit the Explore Feature Language report for information on this feature's availability.